03 May 2010

The Ball and Special Olympics

During our Nairobi ‘staycation,’ we got the chance to meet up with our good friends at Spirit of Football and The Ball. For the last three FIFA World Cups, a single football makes its way from the birthplace of organized football to the biggest sporting event on the planet. This is The Ball.

On every journey to the World Cup, many thousands of ordinary people make direct contact with The Ball, whether by chance in the street or by attending events, playing with it, signing it and helping it along its way. The Ball brings the World Cup closer to people who wouldn’t otherwise experience it first hand.

At the same time, The Ball introduces its audience to the great work that its partners are doing — and shows them the vibrant cultures of the places it visits.

Everyone is invited to play.

The Ball 2010 is made by the not-for-profit Alive & Kicking in Kenya. The Ball is visiting Special Olympics projects in Africa, meeting their athletes, coaches and supporters, playing many games of Unified Football and helping to break down negative stereotypes about the intellectually disabled.

A simple idea. A simple game. A wonderful group of guys. An awesome Ball.

Kickabout visited Alive& Kicking, where The Ball was created. More on that soon.
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